I was wondering if there is more insight and suggestions wrt tools for Market Research.
I recall from the class the various tools one can use
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- Industry associations
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- Competitor websites
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- Public financial reports of competitors.
Particularly i wanted the ball mark data on quantities, customer segments and overhead cost which wine distributors reckon with. I couldn’t get enough information from the industry associations or competitor’s website and was wondering what else could i try. I need data to estimate the bulk and $$ required to sell wine to adistributor (typically the wine industries middle men).